Tune Into The Purpose of Life
Why are we here?

Have you ever had a moment where you rise above the noise of daily life and find yourself asking the question?
Why am I here?
Judaism has been teaching the simple answer to this question for over 3,300 years. And you don't need to already believe in the truth of Judaism to find the answer worth hearing. However, if you do have a sense that Judaism is true, or you're not sure and want to look at the overwhelming evidence yourself, there's a link at the end of this piece that goes through it. For now, here's the answer to why we're here.
So why are we here?
According to the Torah, the Creator made the world for one reason: to give.
To give what? The 12th-century sage Ibn Ezra points to a verse near the end of the Torah: "Choose life... in order to love." Life is for love. Rambam (also known as Maimonides), a contemporary of Ibn Ezra, explains that love is proportional to knowledge.
We aren't just a body with a conscious mind living inside it. We have an essence that our mind has the ability to connect with — made in the image of Hashem (the Source of our existence and all of creation). That's our soul. Our purpose in this world is simply to manifest our true self, our essence: to let it guide how we act, how we speak, and how we think. That's the truest expression of who we are.
The more we know our Divine essence — not the image we project, but the essence underneath — the more we're able to love ourselves, because it's impossible not to love our true self once we truly see it. And the more we see behind the image and veneer of others, and come to know their true, beautiful Divine essence — easier with some people, harder with others — the more we're able to love them too.
Hashem's wish is to give us the greatest pleasure that exists. That pleasure comes from manifesting our own essence — which is much brighter and more beautiful than we may realise — from knowing ourselves, expressing our truest self so we live from the inside out, so to speak, and, through all of it, connecting to the Source of it all.
Why not just create us already manifested, and let us experience the pleasure?
If the point of creation is to give us the greatest good, why not simply create us fully expressed — so we could tune straight into that pleasure of knowing and living our truest essence, connecting to the truest essence of those around us, and ultimately to our Source, from the very start? Why do we need to struggle to bring out our best? Why not just create us as a fully manifested soul, so the pleasure that comes with that existence is automatic?
Perhaps the answer is obvious — but the Torah spells it out explicitly. Living as an expression of our true essence, precisely because we've fought to overcome ego, desire, laziness, and whatever else gets in the way, to bring out our best, most beautiful, most powerful self, means we've earned the good we're then able to enjoy. It isn't handed to us like charity. We've worked for it. And that's what makes the accomplishment so much more meaningful.
Picture a footballer in a cup final, legs burning, completely spent. Is he suffering? In one sense, yes. But he's never felt more alive — because every minute on that field was earned. The effort is what makes the win mean something. If he'd been playing against five-year-olds and won the medal, it wouldn't feel nearly as meaningful. It wouldn't have been truly "earned."
Another way to think about it: this world is like a second womb. In your mother's womb, your body was built automatically, without you doing anything. This world works differently — the goal now is to express your essence, your soul, into the body that was formed: to manifest yourself through your physical body.
One more way of saying the same thing: the world is broken. We come into it unfinished. And that's not a design flaw — it's the whole point. As each of us chooses life, chooses to manifest and express our true selves and become whole and complete, the world — which reflects back exactly where we each stand, spiritually — becomes whole too: a true paradise.
The Challenge
Why does any of this take real effort? Because to actually earn something — rather than just be handed it — there has to be a real choice involved: choosing what's genuinely good for you, not just what looks good in the moment but is actually a counterfeit.
Almost every real pleasure has a true version and a counterfeit that mimics it. And the pull toward the counterfeit comes from a few directions at once. Some of it we absorb without even noticing — what counts as success, what's worth wanting, what a "good life" looks like — just from being surrounded by it. Some of it is more direct: the pressure to fit in, to be liked, to look a certain way to people whose opinion may not matter nearly as much as we imagine. And some of it is the plain pull of money, honour, or physical desire — chasing whichever version is easiest to grab, instead of the one that actually satisfies.
None of this makes you weak for feeling it. It just means you're human.
The encouraging part: the same pull that works on us without our noticing can also work for us, on purpose. The friends we spend the most time with, the people we look up to, the community we're part of — these shape us constantly, whether we're paying attention or not. Choosing them deliberately is one of the most underrated ways to actually become who we want to be.
So what does "living with purpose" actually look like and feel like?
Good question. The answer starts in an unexpected place: the mitzvot. The word doesn't really mean "commandments," despite how it's usually translated. The Zohar calls them eitzot — pieces of advice. Guidance for how to actually live.
They aren't just a list of arbitrary rules to get through. They're a blueprint. The mitzvot show you how your neshama, your soul, naturally wants to live. Read the blueprint and you can see the shape of the finished building before it's built: love. Integrity. Purity and holiness. Sensitivity to others. Courage. That's not a list of demands bolted on from outside — it's a description of the person you already are underneath, before life buries it under fear, image-management, and shortcuts. The Torah isn't simply an arbitrary rulebook — it's a guide. It's the blueprint for getting back to yourself: the path from the egocentric baby who's only aware of its own needs and desires, to the person you truly are, at your essence.
So you don't have to work out, through trial and error, the pathway to manifesting your own goodness, connecting to the goodness in the people around you, and ultimately to the Source of all goodness. We're part of something much bigger than ourselves — a people and a story stretching back thousands of years — and we've been handed a clear, working guide.
Take one small example: the mitzvah not to ignore your fellow's lost property, but to return it. It would be easy to think, "I can't be bothered," or worse, "actually, I'll just keep this for myself." But returning it is an expression of acknowledging that the person it belongs to is just as real as you — an act of empathy, of integrity, of wanting good for someone else rather than benefiting at their expense. Every mitzvah builds us this way.
One more example: Shabbat. One day a week, everything stops — the phone, the errands, work, the to-do list. It's not a break from your purpose. It's the one day built in for you to actually tune into it, because it's easy to get so busy doing what we think we need to do that we lose sight of who we are, why we're here, and Who is the Source of the world we're living in. Shabbat is the day that gives the other six their clarity and direction.
Am I really part of the purpose of creation? Me? Who am I?
My life and my choices being the focal point of creation sounds almost arrogant. Isn't it arrogant to think I'm the purpose of creation? No. "I'm not so important" is a lie. It's a mind virus. Each one of us is uniquely precious and important.
Ten people building themselves from the same guide — the mitzvot, the very same blueprint — won't turn out looking alike. How come? Wouldn't every building built from a fixed blueprint look the same? Maybe a building would. A neshama, made in the image of Hashem, doesn't — because no two neshamos are the same.
Think of sunlight through a stained-glass window — the same light hitting every pane, but each piece of glass bending it into a completely different colour. We are each expressions of Divinity, but we are each different.
Nothing about your life is random — not the family you were born into, not your natural talents, not the struggles and challenges you keep coming up against. Every one of those details is a clue. Your specific mix of strengths, struggles, and opportunities for contribution has never existed before and never will again. All of our neshamos (souls) are connected, like limbs of one body. And the body will be incomplete if you are incomplete. Please excuse the French, but you are pretty damn important.
Can't I just ignore all of this for now, and take it more seriously some time in the future?
Each of us has this choice. We can choose to push off learning about and clarifying the purpose of our life. But every day we go through without being conscious of why we're here is a wasted opportunity. And if we're not willing to acknowledge why we're here and what our opportunity is today, what makes us think we will tomorrow, or next year, or in ten years' time?
Please don't freak out. None of us needs to do anything drastic that radically changes our lives today, tomorrow, or this month. All we need is to be clear about why we're here, to make sure we're facing the right direction, and to say: okay, I'm in, and I'm willing to take one tiny step...
What does the smallest step actually accomplish?
So much.
Wherever you are right now — however far you feel from where you think you "should" be, or from the truest expression of who you are — all that matters is right now, and your next step. None of us were put on the top rung of the ladder. Some of us were raised in ways that make us feel higher than others, or lower than others. But our growth isn't measured against anyone else — it's measured against where we started. The only comparison that matters is with who we were yesterday.
And if we continually fall and make bad choices? King Solomon wrote it plainly, about 3,000 years ago, in Mishlei — the Book of Proverbs: a righteous person isn't someone who never falls. It's someone who falls seven times and gets up seven times. Challenges are challenging. The goal is just to keep the truth clear, pick ourselves up when we need to, learn whatever lesson we can, and focus again on the next step...
That's why you're here. That's how you "earn" your greatness — by choosing, again and again, in the face of real challenges, to manifest it.
Where to go from here
ElulTime.com will walk you through simple, guided steps to help you get real clarity on what your most meaningful, most successful life could actually look like — at least for the year ahead. This piece was step one. Step two — exploring your unique contribution — is next. Skip it if it already feels obvious to you, but we've included it because it's such a powerful exercise, and honestly, it's the natural extension of everything above: both what you need to overcome and what only you can contribute are unique to you.
Oh, one more thing — if you're wondering how anyone can be confident any of this is actually true, check out this article — it goes through a lot of the powerful evidence for a Creator and for the authenticity of the national revelation at Mount Sinai.
